sunny queen eggs - odd eggs

Sunny’s back—and this time, their breaking out of the carton.

In Odd Eggs, our favourite animated egg steps into the live-action world to introduce a brand-new product from Sunny Queen: a ready-to-pour egg solution made from perfectly good eggs that just didn’t fit the mould. Literally.

We partnered with the Sunny Queen team to bring this cheeky spot to life—from early concepting and character animation to seamless VFX and post-production. The result? A playful, mixed-media adventure that’s as practical as it is packed with personality.

The Process 

  1. Preprod - boards and animatic

  2. Live-action shoot

  3. Prop design and builds

  4. Tracking and match-build of the set

  5. 3D character animation in Maya

  6. Simulation of sauce explosion in Houdini

  7. Lighting in Houdini

  8. Compositing in Nuke and Flame

 

The team

Client: Sunny Queen Farms

Production by Edge Studio
Director: Ian Anderson
Producer: Lucy Ratz

Post Production by Cutting Edge
Editor: Ewan Anderson
Sound: Rose Parker
Online: Glenn Cone
Senior Producer: Samara Keune

Animation by SQUEAK
Animation Director: Ian Anderson
CG Supervisor: Phil Jackson
Team: Ahmed Nashabe, Phil Jackson, Leyton Brown, Caitlin Wright, Bruno Ribeiro Profeta
Animation Producer: Jessica Weatherston & Sarah Taylor
Animation Coordinator: Rylee Bannan

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