Sunny’s back… and this time, they’re breaking out of the carton.
In Odd Eggs, our favourite animated egg steps into the live-action world to introduce a brand-new product from Sunny Queen - a ready-to-pour egg solution made from perfectly good eggs that just didn’t fit the mould. Literally.
We partnered with the Sunny Queen team to bring this cheeky spot to life - from early concepting and character animation to seamless VFX and post-production. The result? A playful, mixed-media adventure that’s as practical as it is packed with personality.
The Process
Preprod - boards and animatic
Live-action shoot
Prop design and builds
Tracking and match-build of the set
3D character animation in Maya
Simulation of sauce explosion in Houdini
Lighting in Houdini
Compositing in Nuke and Flame
The team
Client: Sunny Queen Farms
Production by Edge Studio
Director: Ian Anderson
Producer: Lucy Ratz
Post Production by Cutting Edge
Editor: Ewan Anderson
Sound: Rose Parker
Online: Glenn Cone
Senior Producer: Samara Keune
Animation by SQUEAK
Animation Director: Ian Anderson
CG Supervisor: Phil Jackson
Team: Ahmed Nashabe, Phil Jackson, Leyton Brown, Caitlin Wright and Bruno Ribeiro Profeta
Animation Producer: Jessica Weatherston and Sarah Taylor
Animation Coordinator: Rylee Bannan
